Communication & Influence

Evidence-based communication & influence practices.

38 concepts in this area — each broken into concrete practices with the real mechanism, an honest read on the evidence, and how to practice it with IX Coach.

Active Listening, Made Practical
The component skills, the mechanisms behind them, and an honest read on the evidence
Anchoring Bias in Negotiation and Judgment
Why the first number wins — the mechanism, and how to set and resist anchors
Assertiveness Training, Made Practical
The clinical techniques, the mechanisms behind them, and an honest read on the evidence
Calibrated Questions, Made Practical
The FBI art of asking without demanding — and the psychology behind it
Cialdini’s Principles of Influence
The six levers of persuasion, the mechanism behind each, and how to use them honestly
Difficult Conversations, Made Practical
The three conversations, the learning stance, and an honest read on the evidence
DISC Behavioral Styles
A practical map of four communication tendencies and how to work with each
Elaboration Likelihood Model, Made Practical
Two routes to attitude change — and which one actually sticks
Getting to Yes: Principled Negotiation
The Harvard method — negotiate on interests, not positions, and know your BATNA
High-Context and Low-Context Communication
Why two people can both be communicating clearly and still completely miss each other
How to Win Friends and Influence People, Made Practical
The durable principles, their likely mechanisms, and an honest read on the evidence
I-Statements: How to Express Yourself Without Triggering Defensiveness
The technique, the pitfalls, and how to make them feel real rather than formulaic
Labeling Emotions in Negotiation, Made Practical
Tactical empathy — naming what the other side feels to reduce resistance and build trust
Mirroring and Matching, Made Practical
The chameleon effect, verbal mirroring, and where the evidence is real versus overstated
Never Split the Difference, In Practice
The FBI hostage-negotiation toolkit, with the mechanism behind each move
Nonviolent Requests: How to Ask for What You Need Without Demanding
The mechanics of asking rather than demanding — and why the difference is harder than it sounds
Pre-Suasion, Made Practical
Privileged moments, attention priming, and the science of what happens before the ask
Radical Candor, Made Practical
The 2x2, the mechanisms behind real candor, and an honest read on the evidence
Social Proof, Made Practical
Why we look to what others do — the mechanism, the types, and the ethical line
Storytelling for Persuasion, Made Practical
The psychology of narrative transportation and how to build stories that move people
Tactical Empathy
Voicing the other side’s view to lower defenses — the mechanism and the moves
The Ben Franklin Effect, Made Practical
Why asking for help can build more goodwill than offering it — and the limits of this counterintuitive effect
The Charisma Myth, Made Practical
Presence, warmth, power — the mechanisms, and an honest read on the evidence
The Contrast Principle, Made Practical
Anchoring, sequencing, and the relative nature of perception
The Door-in-the-Face Technique, Made Practical
The large ask followed by the real ask — how reciprocal concession makes the second yes more likely
The Feedback Sandwich: Why It Doesn’t Work and What to Do Instead
The evidence against the most popular feedback model — and what actually works
The Foot-in-the-Door Technique, Made Practical
The small yes that makes the big yes easier — the research, the mechanism, and the ethical application
The Framing Effect
Why presentation changes choices — the mechanism and how to reframe honestly
The Johari Window
A practical map of self-knowledge, blind spots, and the feedback that closes the gap
The Loss Frame: How Framing Shapes Decisions
Prospect theory in practice — when loss framing works, when it backfires, and how to use it
The Mere Exposure Effect, Made Practical
Familiarity, liking, and the quiet power of repeated presence
The Platinum Rule
Why treating others as you want to be treated fails — and how to adapt to their actual style
The Pratfall Effect, Made Practical
Why small imperfections can make high-competence people more magnetic — and when they don’t
The Rule of Reciprocity, Made Practical
Why giving first is a lever of persuasion — and how to use it without manipulation
The Satir Model
The five communication stances, the self-worth underneath them, and how to choose congruence
The SBI Feedback Model, Made Practical
Situation, Behavior, Impact — the structure that takes the sting out of honest feedback
The Trust Triangle
The four distinct assessments that make up trust — and how to repair each one specifically
Win-Win Thinking: Expanding the Pie
Create value before you claim it — integrative vs distributive bargaining

Practice this with IX Coach

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