Add a forward-looking request to SBI
Pair the impact statement with a specific, doable request for next time.
Why it works
Feedback without a clear forward request gives the receiver nowhere to go: they know what was wrong but not what "right" looks like. A specific behavioral request activates implementation-intention processes — the receiver can mentally rehearse the new behavior and plan for situations that trigger it, which is where real change happens.
How to do it
- After the impact, say: "Going forward, what I’d find helpful is…" and name one specific, observable action.
- Make the request behavioral ("please flag when you’re going to miss a deadline before it happens") not attitudinal ("be more reliable").
- Confirm understanding: ask them to say back what they’ll do differently.
Evidence
Implementation-intention research robustly shows that specifying what, when, and how to perform a behavior dramatically improves follow-through compared to vague goal-setting. (rct)
The implementation-intention support is strong in general; whether feedback recipients apply the mechanism spontaneously or only when explicitly coached has not been isolated.
Sources
- Gollwitzer & Sheeran (2006), implementation intentions meta-analysis (d ≈ 0.65), Advances in Experimental Social Psychology
Common mistake
Leaving the request open-ended ("just think about it") — which places the cognitive burden on the receiver without giving them a viable path, and makes follow-up awkward.
Practice this with IX Coach
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More practices for The SBI Feedback Model, Made Practical
- Anchor feedback to a specific situation
Name the exact time and place before you say anything else.
- Describe behavior, not character
Say what the person did — actions, words — not what that says about who they are.
- Name the actual impact on you or the team
Say what effect the behavior had — on you, on others, on the work.
- Invite a response after delivering SBI
Close SBI by asking what the other person makes of it — not with a verdict.
- Use SBI for positive feedback, not just correction
Name the situation, behavior, and impact when someone does something right.
- Choose the right moment and setting for feedback
Feedback lands in proportion to how safe and ready the receiver feels — timing and privacy matter.
Related concepts
- Radical Candor, Made Practical
The 2x2, the mechanisms behind real candor, and an honest read on the evidence
- Nonviolent Communication (NVC), Made Practical
The four components, the mechanisms behind them, and an honest read on the evidence
- Active Listening, Made Practical
The component skills, the mechanisms behind them, and an honest read on the evidence
- Crucial Conversations, Made Practical
Safety, mutual purpose, STATE, and the stories that drive us